The strategy involves spreading your money among various asset classes in the hope that if one asset class loses value, the other asset class will more than make up for those losses. Each asset class has different level of risk and return, which makes each of them behave differently over time depending on the prevailing market condition. Also, within equities there are many periods when developed markets have outperformed / underperformed developing markets.
The purpose of implementing an asset allocation strategy is to balance the payoff between risk and reward & provide optimal returns by diversifying the portfolio across asset classes domestically and globally.
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